User level: Level 1 (4 points)Hi everyone! My app has been approved for Private Distribution in App Store Connect. Under “Distribution for Business and Education,” I selected “Apple Account” and entered several Apple IDs, but the app doesn’t appear in the App Store on those devices.
Could someone explain the procedure and next steps after entering the Apple IDs? How can those users access and download the app?
Thanks!
Posted on Oct 24, 2026 5:02 PM
User level: Level 10 (169,253 points)Oct 24, 2026 5:16 PM in response to Dimce134
Apple has an internal organizational demarcation between users and user forms and user support, and third-party developers and developer forums and developer support.
This Using the App Store community is on the user side of that demarcation, and is a user-focused forum. There are rather fewer developers around here, too.
This app distribution happens via Apple Business Manager or Apple School Manager:
You may have been intending for a more general unlisted app?
Here’re the developer-focused App Store Connect forum and app distribution general forums:
Originally posted at discussions.apple.com/thread/256382381